Pure for Men Celebrates 10 Years With a Pool Party to Remember

The Celebration isn’t over yet! Pure for Men marked a major milestone: 10 years of community, resilience, and wellness. To celebrate, we hosted an unforgettable pool party at the Montrose Country Club in Houston, complete with music, good vibes, and some of our favorite people.

A Decade of Growth and Confidence

What started back in 2015 as a group of friends looking for a better way to prepare for intimacy has now grown into a wellness brand trusted by thousands. For 10 years, Pure for Men has stayed focused on one mission: helping people feel confident from the inside out.

But our story has always been bigger than just products. Over the years, we’ve proudly championed LGBTQ+ rights, supported queer creators, and stood by our community through cultural and political challenges.

As our CEO and co-founder Lawrence Johnson shared:

“This is a celebration of the community that has carried us through 10 incredible years. We’ve grown and endured, but we have always stayed focused on helping people feel confident.”

Special Guests & Community Focus

The anniversary party brought together artists, photographers, influencers, and friends who’ve been part of our journey. We were especially thrilled to welcome TS Madison as both a special guest and our newest official brand ambassador. Her boldness, visibility, and authenticity perfectly align with our commitment to empowering the LGBTQIA+ community.

In Madison’s own words:

“I said yes to Pure for Men because they said yes to me—fully. They didn’t just want my face; they respected my voice, my mission, and my community. That’s the kind of partnership I believe in.”

Beyond the poolside fun, the event highlighted our partnerships and sponsorships throughout the year, including Pride Marfa, the ASHwell Sexual Health + Wellness Center in Austin, and TS Madison’s Starter House.

Looking Ahead

While our 10th anniversary was a time to celebrate, it was also a reminder that the work isn’t finished. As Lawrence emphasized, there are still disparities faced by queer people of color and transgender community members — and Pure for Men remains committed to supporting these voices and creating space for them to thrive.

Thank You for 10 Years

This milestone wouldn’t have been possible without you — our customers, our community, and our supporters. Here’s to the next decade of confidence, pride, and wellness.